Shepparton is one of those places that quietly gets under your skin — a vibrant mix of culture, creativity, and good old-fashioned country charm. It’s the kind of regional city where life moves at a gentler pace, but there’s still plenty to fill your days, whether you’re travelling with kids, enjoying a weekend escape as a couple, or simply taking time out on your own to recharge.
Start with a stroll around Victoria Park Lake, the true heart of Shepparton and a favourite local spot for morning walks, family picnics, and a bit of birdwatching. The wide paths and leafy surrounds make it perfect for cycling or simply wandering at your own pace, with peaceful water views that change beautifully throughout the day. On weekends, you’ll often find lively markets popping up nearby, showcasing regional produce, handmade goods, and community spirit.
As you explore town, keep an eye out for the Moooving Art Trail — a colourful collection of more than 90 life-sized cow sculptures dotted across parks, streets, and public spaces. Each one is whimsically painted by local artists, celebrating everything from pop culture to Indigenous heritage. It’s a fun, quirky way to discover different corners of Shepparton and a guaranteed conversation starter for kids and adults alike.
Art lovers will find plenty to enjoy at the Shepparton Art Museum), an architectural landmark perched beside the lake. Inside, you’ll discover an impressive collection of Australian art, with a strong focus on ceramics and First Nations works. The museum’s airy design and lakeside setting make it easy to pair with a relaxing picnic on the grass or a coffee from one of the nearby cafes.
For families, KidsTown, is a must-visit. Spread across five acres, this giant adventure playground encourages kids to climb, crawl, explore, and burn off energy in a safe, outdoor setting. With forts, slides, tunnels, miniature trains, and plenty of shady spots for parents to relax, it’s one of the largest outdoor playgrounds in the southern hemisphere — and a guaranteed winner on any family itinerary.
If you’re craving a little nature, head just a few minutes out of town to the Australian Botanic Gardens Shepparton, where native plants and winding trails offer a peaceful escape. Climb to the lookout at Honeysuckle Rise for sweeping views over the Goulburn River floodplain — a beautiful spot at golden hour when the sky softens and the landscape glows.
And of course, no visit is complete without sampling the region’s fresh produce. From orchard-grown fruits to locally made cheeses and wines, Shepparton sits in the heart of one of Victoria’s most fertile food bowls. Whether you pick up a punnet of something sweet, enjoy a relaxed long lunch, or wander a farmgate stall, you’ll find the flavours here reflect the landscape itself: warm, generous, and full of character.